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Temple Newsroom

Rock River Star was hired by the Temple Office of University Communications to replace their static website with a modern, dynamic publishing platform that better communicated Temple’s message to its audiences, while streamlining the process of getting their content online.
 
The project started with a significant discovery and planning phase to ensure the needs of all stakeholders were being considered, as well as to design a workflow and publication process that was technology-neutral.  We determined the Drupal content management system would be a good match for all the key requirements, and got to work.
 
We implemented a new publishing workflow that enables staff writers to submit and revise their content directly on the site instead of emailing Word documents or managing multiple versions of files on shared network drives.  We architected a time-saving process of generating daily emails by pulling from articles published to various sections the previous day, while still allowing final editorial control.  And we implemented a bold, clean, modern design in cooperation with a staff designer.
 
Finally, we built a custom content import engine to import over 3000 flat HTML files from the existing website, dating back over four years going through several iterations of formatting changes.  The archived content became dynamic and searchable just like new content going forward.  Additionally, a combination of Apache rewrite rules and Drupal redirects ensure that legacy URLs seamlessly connect to the proper articles on the new site.
 
The successful relaunch of the Temple Newsroom is just the beginning of the project, with new features being planned for the site, and ongoing operational support being provided to ensure a continued high-quality experience for the Temple Community.