In early 2009, The Pennsylvania Environmental Council launched a new initiative to recognize businesses in the Philadelphia region who had committed to improving their environmental and sustainability practices. By establishing and communicating discrete tasks businesses can take to reduce their carbon emissions and their overall environmental footprint, the program also provides a framework for businesses who want to go green but aren't sure where to begin. Rock River Star designed and developed the Green Business Program website which enables companies to manage their participation in the program online, from initial signup, to assessing their current state with a carbon footprint calculator, to tracking their progress on a 130 item checklist, to garnering public recognition on a "Basic, Silver, Gold, Platinum" scale of sustainability. Along the way, interactive discussion forums, carbon emissions Q&A features, and community news feed and events calendar provide the information, resources, and support companies need to achieve their green business goals.
Philadelphia is experiencing a burst of creative energy in urban planning and community involvement in determining the future of its built environment. We're rethinking our zoning code, reimagining our waterfront, and redefining our goals as a sustainable twenty-first century city.
At the heart of this is PlanPhilly, an inititative created in 2006 to cover the Central Delaware Riverfront Visioning exercise and, funded by the William Penn Foundation and the John S. Knight Foundation. Rock River Star was honored to be chosen to build the PlanPhilly website when the project began, and has been continuously involved in expanding the site as the scope and mission of PlanPhilly expands from the Central Delaware Riverfront, to planning issues that affect the city and region as a whole.